Anne Kraske to Speak at 2016 Deciphering Product Management Event

Bethlehem, PA – November 2, 2016 – Anne Kraske, VP of Product Management at Adaptik, will serve as a panel speaker at the 2016 Deciphering Product Management Event, part of the SIIA Software & Services Division’s Deciphering Series, on Nov. 10 in Raleigh, North Carolina.

anneKraske will be a panelist at the “Identifying the Right Product Mix” session where she and other panelists will discuss how to increase return on product investment by decreasing or changing the mix and number of products.

The event brings together executives dedicated to the product lifecycle to discuss roadmaps and go-to-market strategies.

Kraske will be joined by:

  • Moderator Michael Franken, Executive Consultant, Strategy, Marketing, Market Research at UPtimizm
  • Panelist Rob Bissett, Chief Product Strategy Officer at 6fusion
  • Panelist Chris Farrell, President, Enterprise & Integration solutions at Pogo
  • Panelist Mike Maselli, Senior Director, Product Management at Avalara

To register for the event, click here.

About Adaptik Corporation

Adaptik Corporation provides leading P&C insurance carriers with software solutions that empower them to efficiently handle their most vexing challenges. Adaptik offers policy administration and billing solutions designed to drive operational agility, simplify product implementations, improve speed to market and scale to support large numbers of users and high transaction volumes – regardless of the complexity of the product or line of business.

Founded in 2000 and based in Bethlehem, Pennsylvania, Adaptik has been named a “Best Place to Work in PA” every year since 2010.

To learn more about Adaptik or to see a demonstration of our suite of core solutions, visit You can follow us on Twitter @adaptik, or view our LinkedIn page here.